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The Basics of
Profitable Publishing

A Perspective on Publishing

Read this book online now -
as our gift to you from the Publisher at Books To Believe In
& Author EJ Thornton

e-Published by Books To Believe In

made free to all as a gift from

EJ Thornton, author The Basics of Profitable Publishing and Advanced Book Marketing

Dedication

This book is dedicated to authors everywhere

with a dream, a vision or a ministry and

brave enough to pursue it through the printed page.

Visualize all your dreams coming true! Contents

Foreword

Your Book is Your Baby - Treat it like one

First Time Author's Curse

Publishing is the Easy Part

  • Publishing Basics
    • Your Copyright
    • Other's Copyrights
    • Creative Rights
    • ISBN
    • Title Considerations
    • Trademarks
  • Who's Who & What's What
  • Types of Publishing
  • Choosing a Publisher
    • How to choose your publisher
    • Query Letters
    • Rejection
  • Extra Genre Specific Issues
    • Children's Book Issues
    • Cookbook Issues
    • Non-Fiction Book Issues
  • It's Published... Now What?
    • Publicity vs. Advertising
    • How to Build a Press Kit
    • Marketing Firms
    • Book Signings
    • Internet
    • "Lover" age
    • Promotional Materials
    • Radio & Television
    • Speaking Engagements
    • Creative Ideas
    • Networking
  • Your Book Project is a Business - Treat it like one
    • First Things First
    • Profitability Plan
    • Pricing
    • The Natural Progression
    • Companion Products
  • Resources
  • * * *

    A Profitable Publishing Publication

    All Rights Reserved

    Copyright 2009 by EJ Thornton
    No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording or by any information storage and retrieval system, without permission, in writing from the publisher.

    If there are any typos in this book they are there for a reason. Some people actually like finding them and reporting them. If you find any typographical errors report them back to errors@bookstobelievein.com Thank you so much.

    Proudly Published in the USA by

    Profitable Publishing

    a Division of Thornton Publishing, Inc

    17011 Lincoln Ave. #408

    Parker, CO 80134

    Phone: (303) 794-8888

    Fax: (720) 863-2013

    bookstobelievein.com

    publisher@bookstobelievein.com

    ISBN: 1-932344-50-0
Table of Contents
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To find more information on relevant subjects, use search terms like:

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Inspired by Robert Kyosaki

author of Rich Dad, Poor Dad and

inventor of the Cashflow game...

Financial freedom is achieved when you get

your passive income to exceed your expenses.

Practically applied and taught in the book:

~Thornton and Craig,

Secrets to Creating Passive Income



© Copyright 2009, EJ Thornton
This book is presented in a free format here by the author and publisher. All rights reserved .

How to Use

The Categories

You've created a list of the categories you predict your readers will use to recommend your book to their circle of influence.

The Law of Attraction Made Simple's categories include "Law of Attraction," "Power of Attraction," "Non-conscious Programming," "The Secret," "Beyond the Secret," "Abundance," "Manifestation," "Power of Intention." His amazon.com book's page actually has over 100 tags.

Angel On Board's categories include "Angel Book," "Bereavement Gift," "Afterlife," "Grief and Loss," "Life After Death," "Alcoholism," "Recovery," "Interracial Romance." This book has over 80 tags.

The reason tags exist is to categorize the books so that the search results are more relevant than they used to be. This is a brilliant system. Tags on these pages are easy to see and click on, therefore a customer can click on these to discover related titles and in doing so, they can make an impact on the search results.

It is fun to tag books. It makes a difference in what is displayed to future customers.

For every category you want your book to be in, (especially those top five categories you created in the first exercise), add them to your book's tags on its amazon.com webpage the first day it is available online.

If you can create a page like www.FindABookForMe.com/LawOfAttraction.php on your website, do it. Use your book's main category in the title, meta tags, meta description, and in the content at least five times. We'll talk about what else to put on such a page as we discuss service we provide to authors to automate this process in a logical and consistent way..

As a publisher, we provide an automated system to help authors sell their books. However, we also love featuring new and exciting authors on those pages whether we publish for them or not. To find out how your book can have its own 'topic' page or be added to one we already have, use the 'contact us' form at the back of this book and we'll help you increase your book's internet presence using Associative Marketing methods.

Each one of your categories can be a blog topic you create in your blog (start one, most blog sites are free). Or you can enter your book's main terms in the search bar and see what other blogs already exist on this blog topic and begin an association with them. This can be done months before the book is released, or years after the book is released. It will be effective whenever you do it, just do it.

Last updated on: Saturday, February 04, 2012